AI Insights · Timothy · April 2021
Q1 2021 Performance of Top iOS Convenience Store Apps in the US
An in-depth look at the Q1 2021 performance trends for the top five convenience store applications on the iOS platform in the United States, with insights provided by Sensor Tower.
As the first quarter of 2021 has wrapped up, we're taking a closer look at the performance of the top iOS convenience store applications in the United States, with data sourced from Sensor Tower.
The Dollar General app saw a fluctuation in downloads throughout the quarter, starting at 61K downloads in the last week of December and dipping to 35K by the end of March. Weekly active users began at 719K and showed a downward trend, ending the quarter with 646K active users.
For 7-Eleven: Rewards & Shopping, downloads peaked in mid-January at 48K but remained relatively stable, ending at 48K in the last week of March. The number of weekly active users saw an uptick, starting at 1.07M and reaching 1.15M by the quarter's end.
Wawa's app downloads had a noticeable increase from February to March, jumping from 19K to 30K. The weekly active users exhibited a slight rise from 225K at the start of the period to 226K by the end of March.
The 7NOW: Food & Alcohol Delivery app experienced a mixed trend in downloads, starting at 28K, peaking at 37K in early February, and then decreasing to 20K by March 29. Weekly active users also saw a decline, from 75K at the beginning of the quarter to 70K at its close.
Lastly, the Family Dollar app maintained a steady number of downloads, with a slight drop from 20K to 19K over the quarter. Its weekly active users started at 56K, dipped to 50K in mid-January, and ended the quarter at a similar level of 54K.
For more detailed insights and data on app performance, Sensor Tower's platform remains an invaluable resource for industry professionals and observers alike.
